0800 046 1501

Call free Mon - Fri: 9am to 5pm

Donations to Age UK from Age Co sales are expected to reach £3 million this year

Age Co incontinence products are provided by
Choice Shops Ltd

Price Beat Guarantee

Lowest Prices Guaranteed

Age Co will beat any advertised price, offer or deal, online and instore by 5%! Yes, that's right, the price won't be matched, it will be beaten! 

Lots of retailers claim to be the cheapest...we guarantee it!

We're confident that our prices are amongst the lowest on the market, but every now and then, another company may have a special offer on a particular product. To provide our customers with the absolute lowest possible prices, we've made it super easy for you to qualify for our price-beat guarantee.

If you see something cheaper elsewhere, even after you’ve purchased from Age Co, just call on 0800 046 1501 with the details (products, retailer & price) and our customer service team will do the rest.


A few simple terms apply:

1. Price beat guarantee is valid for 7 days after purchase.
2. 5% discount per item & delivery (where delivery is cheaper vs Incontinence Advisors).
3. Products must be like for like.
4. Postage must be taken into account in the overall comparison.
5. To ensure stocks don't run out for other customers, the price beat guarantee is limited to 4 packs/bottles per product, per household.